History
The saying “Big things come in small packages” applies to Mini, a trusted and premium automobile company known worldwide for their signature compact vehicles oozing with a bold presence on the road.
Manufactured in 1959 by the British Motor Corporation (BMC), the automobile company developed the Mini due to the request made by Leonard Lord, the head of BMC. He wanted an affordable “proper miniature car” efficient enough to carry four passengers. During that time, the Suez Crisis caused a shortage in the supply of petrol. Also, there was a great demand for german “bubble cars” which Mr. Lord disliked. With this, he required car designer Alec Issigonis to conceptualize an automobile with the following features: it must measure 10x4x4 feet, the space for the passengers must be six feet of the ten-foot length, and its engine must come from an existing unit for cost-effectiveness.
After a successful collaboration with talented people in the company, the Mark I Mini was unveiled. It was marketed in two main brands under the BMC, Austin and Morris until 1969.
Development
Fast forward today and after several changes including BMW acquiring the brand in 2000, Mini is still a legendary vehicle maker that successfully introduced a model during a crisis. Their front-wheel-drive first offering is considered to be the most iconic car in British pop culture. It received various recognitions such as the second most influential car of the 20th century after the Ford Model T. A lot of car manufacturers pay homage to its distinct design by releasing their versions such as the Fiat 127, the Nissan Cherry, and the Honda N360.
Local presence
In 2019, To celebrate its 60 years of glorious reign in the Philippines, a fun-filled event was held to launch the Mini 60 years limited edition model. Only 12 units were offered locally. The green painted, Mini Cooper S-based model is designed with black stripes and is powered by a 2.0-liter engine that produces 192 hp and a torque of 280 Nm. To view Mini Philippines’ impressive lineup, you may visit its showrooms located in four cities in the Metro.
Contact information:
MINI EASTWOOD CITY
Address: G/F Citibank Square, 1 Eastwood Avenue, Eastwood City, Brgy. Bagumbayan, Quezon City
Phone: (+63 2) 8287-8723
Mobile: 0917-622-8900
Email: mymini@autohubgroup.com
SHOWROOM
Opening Hours:
- Monday – Saturday: 08.30 AM – 05.30 PM
- Sunday and public holidays: By appointment
MINI ALABANG
Address: Molito Complex, Madrigal Business Park, Commerce Avenue, Alabang, Muntinlupa City
Phone: (+63 2) 8834-8982
Mobile: 0917-810-8624
Email: minialabang@autohubgroup.com
SHOWROOM
Opening Hours:
- Monday – Saturday, 08.30 AM – 05.30 PM
- Sunday and public holidays: Closed
MINI PAMPANGA
Address: Levy P. Laus Corporate Centre, Event Centre Blvd., Laus Group Complex, JASA, City of San Fernando, Pampanga
Phone: (+63 45) 497-6464
Mobile: 0919-065-0041
Email: customer.service.mini@lausgroup.com.ph
SHOWROOM
Opening Hours:
- Monday – Friday: 08.30 AM – 05.30 PM
- Saturday: 08.30 AM – 05.00 PM
- Sunday and public holidays: By appointment
SERVICE CENTER
Opening Hours:
- Monday – Friday: 08.30 AM – 05.30 PM
- Saturday: 08.30 AM – 05.00 PM
PARTS & LIFESTYLE
Opening Hours:
- Monday – Friday: 08.30 AM – 05.30 PM
- Saturday: 08.30 AM – 05.00 PM
MINI CEBU - OPENING SOON
Address: Cebu Veterans Drive, Nivel Hills, Lahug, Cebu City
MINI POP-UP STORE ESCARIO - OPENING SOON
Address: N. Escario St. Cor Tojong St., Kamputhaw, Cebu City
Phone: (+63 32) 266-0966
Mobile: 0917-306-6464
Email: minicebu@autostudio.ph
MINI SERVICE FACTORY
Address: Eulogio Amang Rodriguez, C-5 Road, N. Yakal Street, Brgy. Bagong Ilog, Pasig City, 1600 Metro Manila.
Phone: (+63 2) 8856-7555
Mobile: (+63) 917-622-8600
Email: mymini@autohubgroup.com
SERVICE, PARTS & LIFESTYLE
Opening Hours: Monday – Saturday: 08.30 AM – 05.30 PM
Facebook: https://www.facebook.com/MINI.Philippines
Twitter: https://twitter.com/MINIPhilippines